Stay Fresh Campaign

STAY FRESH Appeal - We need your help!

This campaign is dedicated to ensuring children and young people have access to the hygiene products they need to feel clean, confident, and healthy at school and at play.

Your Donation Can Make a Difference:

• £10 provides one child with essential hygiene products
• £20 helps two children, and so on

Combatting Hygiene Poverty Back at School:

Imagine being a child returning to school or starting at a new one, dreading the embarrassment of poor hygiene. This is the reality for up to 3 million children in low-income UK families who can't afford basic hygiene essentials like toothpaste, shampoo, and deodorant.

Why Your Help Matters:

• Dignity and Confidence: Hygiene is fundamental to a child's self-esteem and well-being
• Health and Well-being: Lack of hygiene products can lead to physical, mental, and emotional health issues

Preventing Isolation: Poor hygiene can cause children to feel ashamed and isolated, leading to bullying and social exclusion

Jo Jones, co-founder of Beauty Banks, says, “With 30% of children in Britain living below the poverty line, many families struggle to afford basic hygiene. Our STAY FRESH at School campaign aims to lighten this burden, making essential products accessible necessities rather than unaffordable luxuries. The more funds we raise, the more children we can support.”

Your support can transform term time for children living in hygiene poverty. Let's ensure they stay fresh, confident, and ready to face each day with a smile.