Yorkshire Three Peaks 2024 - Asda Controllership

The Asda finance controllership team are back again to take on the Yorkshire Three Peaks for Charity!
Y3Ps is a 24-mile trek over varying terrain, starting at Horton-in-Ribblesdale (Base Camp - Station Road BD24 OHH) trekking the peaks of Pen-y-Ghent, Whernside and Ingleborough and finishing back where you set off. This is a tough challenge, and each peak provides different challenges on both
ascent and descent.

• over 1600m of ascent

• just over 24 miles in distance

  Over the last couple of years, colleagues have completed the challenge in times ranging from just
  under 4 hours to just over 14 hours, clearly a challenge not to be under-estimated. The challenge is
  to raise money for the Asda Tickled Pink charity partners, Breast Cancer Now and CoppaFeel!.

Asda Tickled Pink wants to ensure all breast cancer is diagnosed early and help improve people’s many different experiences of the disease.
Working with our charity partners, Breast Cancer Now and CoppaFeel!, we’re on a mission to make checking your boobs, pecs and chests, whoever you are, as normal as your Asda shop. And with your help, we’re raising funds for new treatments, vital education and life-changing support, for anyone who needs it. Together, we’re putting breast cancer awareness on everyone’s list.
We have raised a phenomenal £77 million over 26 years, delivering incredible impact for people affected by breast cancer. With 55,000 women and 370 men diagnosed with breast cancer every year, support is needed now more than ever.
Our funds have been vital for Breast Cancer Now’s world-class research and life-changing support services, such as their Helpline, there for anyone affected by breast cancer to cope with the emotional impact of the disease. Our educational and outreach work with CoppaFeel! aims to empower 600,000 18–24-year-olds to adopt a regular boob checking behaviour by 2024.
Find out more about the Tickled Pink partnership
Find out more about Breast Cancer Now
Find out more about CoppaFeel!
Getting to know what is normal for your body is important so you can spot any new or unusual changes early/sooner. So, it’s important to check your boobs regularly and see your GP if you notice a change. Find out more about the signs and symptoms of breast cancer at asda.com/tickledpink.
Or maybe talking about what the three peaks is?

Y3P24 - Asda Controllership - Adam Howard, Michelle Kwangwari, James Hodkinson, Abbie Higgins, Janvi Keshruwala, Sonia Ahmed, Claire Lynch