SNUG Fancy Dress Parade - North Devon

SNUG is a charity that was founded in 2011 by a group of individuals who all shared the same goal; to offer advocacy and wrap-around support to families who have been impacted upon by a difficult pregnancy, birth or neonatal stay.

Since its inception, SNUG has become an essential resource for the South West community, supporting thousands of new families to access the ‘right support, in the right place at the right time’

There’s no question that having a baby is a life changing event. When things don’t go as planned, the whole family can be affected.

Our goal at SNUG is to ensure that all new families who have had a difficult start to parenthood have access to the support and resources they need. Originally established as a parent group, today we host a welcoming community of lived-experience volunteers who together with our skilled partners, deliver truly transformative care across the South West of England

Fundamental to everything we set out to achieve, is the concept of people and communities. Holding firm the belief that when a group of individuals get together; with openness, honesty and compassion, they can somehow find a shared wisdom and from that, effective solutions to life’s challenges organically evolve.

It is this type of community and ‘shared thinking’ that inspired our growth all those years ago and the very reason we say that every time a new family joins SNUG, the heart of SNUG just gets bigger!